NFRC
in the News - Conflicted and Loving It
Door
and Window Maker
May 2005
Conflicted
and Loving It: Non-Residential Program Sparks Flurry of Debate
By
Jim Benney
I
may be aging myself, but years ago one of my favorite TV shows
was Get Smart with Don Adams. I'm sure many of you remember
the show featuring Adams as secret agent Maxwell Smart, who pursued
his craft with silly gadgets and one-liners. I was reminded recently
of a one-liner that he would often use when he found himself in
trouble: “Trapped like rats and loving it.”
I
recently attended the Glass Association of North America (GANA)
meeting to explain the National Fenestration Rating Council's
(NFRC) proposed new non-residential fenestration rating procedure.
My audience was a room of industry representatives, many of whom
were hearing about the procedure for the first time. Of course,
I would never refer to any of my colleagues as rats, but during
the course of the discussions I had a sense that many of these
people were trapped and loving it.
Debate
and Conflict Yield Broad Consensus
The
NFRC was born out of conflict: the clash between fenestration
manufacturers' need for a fair marketplace to sell product and
the need to establish and maintain controls that provide such
a marketplace – without dramatically affecting the way business
is done. It was a variance between what the industry could market
and what regulators required. The distinction, often measured
in decimal places, considered how accurately engineers could measure
performance and what marketing professionals could sell. With
these and many other debates, early NFRC meetings were fraught
with discord as the group struggled with the development of new
standards and testing, inspection and labeling requirements.
It
was hard work, but those who worked long hours to establish NFRC
were driven by a passion for the programs they created. An incredible
amount of positive energy and emotion was generated because people
were invested in the organization's mission and goals. They were
trapped in the necessity to create a uniform, independent rating
and labeling system – and they were loving it.
I
felt the same energy at the GANA meeting. Those in attendance
represented a significant portion of the commercial building industry,
which will be impacted directly by this proposed new program.
They have a very large vested interest in how the program will
be developed, and they raised issues relatively similar to the
ones that helped start NFRC
15 years ago.
Whatever
It Takes to Satisfy Our Stakeholders
The
conflict and energy is welcomed. We need it to be able to produce
a credible and effective non-residential program that will satisfy
the desires and expectations of every stakeholder. It is my sincere
hope that all parties with an interest in the commercial fenestration
industry will participate in the development of the new rating
procedure.
In
Greek Mythology, Zeus, the king of the gods, suffers from a horrible
headache. In desperation, he goes to another god for help, who
obliges by cracking his skull open with a hammer and out pop Athena,
the goddess of wisdom. The moral of the story: it can take a lot
of pain and suffering to create something that is truly intelligent,
and NFRC is conflicted and loving it!
Jim
Benney serves as executive director of the National Fenestration
Rating Council based in Silver Spring , Md.
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