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NFRC’s Retailer Program Gains Steam
NFRC is proud to announce two new participants in the re-launched Retailer Program: National Home Centers (NHC) and Menards. Both are home improvement chains. NHC offers a wide variety of doors and windows, and has 11 locations throughout Arkansas. Menards has 252 stores in 12 states, primarily in the Midwest (many thanks to Jeld-Wen for helping to facilitate the program in Menards).
Here’s how NFRC’s Retailer Program works:
- NFRC provides retailers of fenestration with "tear sheets" to display in their millwork departments near the windows, doors, and skylights they have for sale. The tear sheets are free of charge.
- Consumers and contractors who are browsing the aisles can grab a tear sheet as they shop, so they have the information they need to make an informed buying decision at the point of purchase. The tear sheets include information on important considerations when selecting energy-efficient windows. These include U-factor, Solar Heat Gain Coefficient, and Visible Transmittance.
- Before the program went on hiatus, more than 3,000 consumers used the tear sheets to find and search the Certified Products Directory on the NFRC Web site. We expect even more this time around.
NFRC’s Retailer Program creates a truly "win/win/win" situation. Retailers can offer on-the-spot information on fenestration energy ratings, consumers get the information they need, and NFRC gains recognition for its independent certification and labeling program.
If you are interested in participating in the Retailer Program – either by displaying the tear sheets in your own retail outlets or by working with us to distribute them through home improvement chains that sell your products – please contact NFRC’s Communications and Marketing Manager, Tom Herron, at 301-589-1776.
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